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3 WAYS LIVE COLLEGE FOOTBALL CAN BOOST SALES IN YOUR ESTABLISHMENT

For Americans across the country, college football has become much more than just a game– it is a cultural phenomenon. In the 2022 season alone, 45 college football games garnered over 4 million viewers each. For commercial establishment owners, this surge in interest presents a golden opportunity to elevate their businesses into a thriving hub for college sports fans. Business owners can boost sales when they show live college football games because of three key reasons:

  • College football fans are eager to watch the game together, increasing traffic on game days to your establishment. 
  • Fans will stay for the full game resulting in increased dwell times and larger check values. 
  • Positive game day experiences turn college football fans into regulars, helping to build a loyal customer base.

1. COLLEGE FOOTBALL FANS WANT TO WATCH THE GAME TOGETHER. INCREASE TRAFFIC ON GAME DAY WITH A SOCIAL ATMOSPHERE.

For college football fans, nothing compares to the game gay experience. If they can’t be in the stands cheering on their alma mater, the next best thing is a lively bar or restaurant surrounded by fellow fans. With Joe Hand Promotions, your establishment becomes the ultimate game gay destination, attracting fans eager for a community experience. By providing a gathering place for fans, your venue can be the go-to spot for college football, ensuring increased traffic and boosted sales every game gay.

2. FANS WILL STAY FOR THE FULL GAME. INCREASED DWELL TIMES RESULT IN LARGER CHECK VALUE.

Integrating live college football into your establishment not can not only bring the game to your patrons but it also will extend their stay. Fans will want to show up early to get a good table and stay until the end of the game, creating an environment ripe for additional sales opportunities. As consumers stay engrossed in the game, the chances of increased orders for drinks, appetizers, and more rise significantly. Prolonged dwell times aren’t just about the game; they are a direct path to amplified revenue and enhanced customer engagement.

3. POSITIVE EXPERIENCES TURN COLLEGE FOOTBALL FANS INTO REGULARS, HELPING TO BUILD A LOYAL CUSTOMER BASE.

Live college football isn’t just about game days; it’s a strategic move to build loyalty and boost sales. Hosting watch parties and live events during the season will draw in enthusiastic patrons and create memorable experiences. By positioning your establishment as the go-to for these gatherings, you can attract a dedicated audience and build lasting customer loyalty. Positive experiences during these events will contribute to a customer base that returns for the unique atmosphere and ensure long-term success. With Joe Hand Promotions, business owners can transform each college football event into an opportunity to foster loyalty and turn casual patrons into dedicated regulars.

ABOUT JOE HAND PROMOTIONS

We bring fan communities into bars, restaurants, casinos and cinemas for unforgettable viewing experiences. With our deep portfolio of live sports and entertainment content, we amplify the experience you want to deliver your clientele. Our in-house marketing team will help you promote your content packages to new and existing patrons, with a focus on maximizing retention and growth. 

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